With the holidays fast approaching, business owners everywhere are getting their sites ready for the holiday shopping season. If you own a local floral shop, the holidays are a particularly critical time. But with the biggest names in the industry setting aside huge marketing budgets for national campaigns during the holidays, how can you compete? […]
5 Holiday Merchandising Tips for Ecommerce Websites Read More »
Choosing the right digital marketing partner can be a difficult task for any small business. There are countless new services launching almost daily and it’s hard to keep up with what really works today for marketing a florist business. Here are 5 tips to keep in mind when choosing a potential digital marketing firm to work with:
Tips for Choosing a Digital Marketing Partner Read More »
Businesses are becoming more concerned with SEO strategy. With Google’s algorithms constantly changing, it’s important to have a SEO toolkit. Here are three things to keep in mind when improving your SEO strategy: People are searching differently now than they were before. Search terms are getting longer, and more specific. You will need to use
3 Things to Remember about SEO Read More »
Facebook can be used for many things, and sometimes the options can be blinding. Mark Wallrapp, Facebook’s Director of Strategic Accounts, suggests focusing on less to accomplish more. He recommends staying true to the voice of the brand and tapping into people’s emotions. He states that companies need to figure out what they are good at,
Facebook Marketing Read More »
With the advent of social media platforms like Twitter, Pinterest, and LinkedIn, content marketing has become quite competitive. Marketers are constantly looking for new campaign ideas. With over 27 million pieces of content being shared each day, it’s clear that the possibilities are ever-increasing as new technology emerges. Content marketing shapes the way consumers make
The Value of Content Marketing Read More »
