800-Flowers Buys Fannie May

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And to think it all started with a silly 800 number.....dang....
 
RJD said:

I thought they bought Fannie "Mae." By the way a sales from Bloom Net showed up today. I told him that we won't sign it unless they agree, in writing, that we will have an exclusivity in this area.

He said that if some shop in the same area wants to join BloomNet after we signed up, they can't refuse it because doing so would be "illegal." He also said that, so they can't prevent my competitor from joining, but if we signed up within the next few days, they won't solicit any more shops around here.

What a non-sense.:dunno:
 
"Mae" "May" no matter how you spell it, it was my favorite chocolates when I was a child growing up in the north woods of Wisconsin. The name brings back a flood of great memories, and now ?:dunno:
 
goldfish said:
What a non-sense.:dunno:
I used the ploy...get out of MY phonebook...they said no...not that I would have joined anyway....go figure....
 
Having 1800.........

as my ONLY wire service really hasn't been that bad of a deal for me. I get 50 or so orders every month and I have NEVER had to pay them. I ALWAYS earn money from them. 3 of my friends that have FTD or Tela in their shops wine about having to write checks to their wire services every month for the fees and what not. NOW I will admit I'm not earning a living off them, but I am not losing money on them either. AND I am the only shop in my county that has 1800. So they have kept their word on not driving from shop to shop to sign them up. I have them call and check on me and I have had them stop in and check on me. Sorry, that maybe normal but I thought it was nice to be able to put a face to the names. If I tell them that I can't do an order for that small amount of money, they 90% of the time allow me to increase the amount. So there is some good to go along with the Mountian of bad. Just food for thought. Stephanie
 
slcummins said:
... I ALWAYS earn money from them. 3 of my friends that have FTD or Tela in their shops wine about having to write checks to their wire services every month for the fees and what not.

Stephanie, florists always "earn" money (meaning receive a check) from a wire-service, whenever the number of Incoming orders is more than the number of Outgoing orders. It does not mean that these florists are actually making profits out of this WS.

For example, we also always receive a check from both FTD and TF. Still, in some months, we know the net profit from the WS's were negative. To see how that's possible, you might want to try a net-profit calculator posted by CHR (in this forum, see "Free WS profit to overhead calculator"). We actually use a different kind of accounting method, but the conclusion is the same: WS's are sometimes "money-losing" (i.e., negative net profit), even though we always receive a check.

I think that's the tricky thing about WS. It's very, very difficult to figure out whether we are makig or losing money, unless we do some serious calculation. WS companies do not teach how to do this. They don't want us to know. To do this net-profit calculation, you need to keep track of local, wire-in, and wire-out orders separately. And then do a certain number-crunching.

In any case, the following is at least intuitively clear without any calculation: the most profitable form of WS is to send only, just like what order gatherers are doing. This is because, when florists wire-out orders, what they are actually doing is to borrow the money (order price) for 45 days and then pay back only 80% of what you borrowed. All you have to do is to click a couple of buttons or a phone call and say "Thank you very much for taking care of our order." That's a very good business, even though you would have to "write" a check of that 80% every month.
 
Write On!

I Write a check to Teleflora every month. Our shop is a top 1,000 Teleflora member because of the amount of orders we Send I don't want incoming orders...only want to send! Ever noticed the shops that code for a minimum incoming order of $100? They don't want incoming orders! Memo to self...change minimums listed with TF.

Stephanie...you are absolutely, positively, NOT making money filling orders for 1-800! If every florist refused to fill orders for 1-800 they'd be history.
 
Just to stir the debate

Wire service accounting....

You have to send them a check...YOU made money...

They send you a check...THEY made money

NUF said...need coffee....
 
We are bloomnet and there are a couple of shops within close distance to me that they refuse to sign up because we have the area protected.

its their club - they can refuse anyone they want to.
 
I wonder....

if the florist community has even begun to figure out what these "mergers" that 1-800 is constructing is going to do to their respective businesses. Fannie May drop ship program alone will have an additonal impact to divert consumers away from flowers. Before, if you wanted candy, you went directly to Fannie May. com. After May 1, they can go to 1-800 site as well looking for flowers and once again find even more non-floral related items for drop ship. In case you haven't looked at Fannie May's candies lately, they offer special candies for Valentines day, Easter and Mother's Day and I think even Christmas. Along with some of the other recent mergers, their need for real florists is getting smaller every day.

Of course for those florists that have continued to support the 1-800 program, there is some good news for you! Your monthly rates that are based on incoming orders will shrink down to nothing.That's right, NO MONTHLY FEE! Because there won't be any incoming orders to fill. Work centers and drop ship only. They will be drop shipping wedding and prom business next.

Bon Appetite!
 
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