800F tops FTD Q1

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Those are consumer sales numbers.

The profits tell a completely different story.

1-800-flowers.com lost $7.4M in the quarter.

FTD made $5.4M.

FTD has been eating 1-800's lunch in the profit department for more than a year. (Thanks to the florists, from whence they derive the majority of their income.)

Why do you think 1-800 is working so hard to expand Bloomlink? It's the only real bright spot they had last quarter.
 
Actually....

I'm quite curious about where the next 2 quarters will lead both!!
With 1800 no longer directly clearing through the Merc Network, whether or not it will increase their profit operating margins.
I think it was Sept.01/06 where the companies severed any kind of ties.
 
Nothing quite like competing on a daily basis with a corp. that is willing to sell $109mil(US) in flowers for a $5.4mil(US) loss...

It's like competing against a bank that sells dollar bills for 95cents...and I thought the "wealthy wives" florists were bad enough.

Sheesh...what an industry.
 
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