800Flowers now into weddings online

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Rhonda

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Nov 1, 2002
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Millinocket
www.millinocketflorist.com
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I wonder if they send them in a box and the bride has to put them all together.
They have GOT to be kidding
 
I wonder if they send them in a box and the bride has to put them all together.
They have GOT to be kidding

According to them,

Hand delivered by our local florist

FLORIST DESIGNED DELIVERY INFORMATION
Normal delivery hours for a florist are between 9AM and 7PM.
This item can be delivered the same day during non-holiday periods:

Monday through Friday if placed before 2PM in the recipient's time zone
Saturday if placed before 12:30PM in the recipient's time zone
Sunday if placed before 11:30AM in the recipient's time zone.

The service charge for all items delivered by a florist within the Continental U.S.
(including Alaska and Hawaii) and Canada is $12.99.
~~~~~~~~~~~~~~

Heh. What florist in their right mind to sign up for this?
 
I do not know where they get their price points!By the time you take out a delivery fee of $7.99 not much left $39.00 order? How do you justify these Price points .My customers cant come in to my store and buy arrangements for what they sell them for online incl delivery. They are basically competing with the florist they are suppose to be assisting.
 
Villageman

Who says they are suppose to be assisting the florist, They are only out there to steal any florist's business, they could care less if you do any business except theirs, remember they were the 1st one to compete against florist.
 
I do not know where they get their price points!By the time you take out a delivery fee of $7.99 not much left $39.00 order? How do you justify these Price points .My customers cant come in to my store and buy arrangements for what they sell them for online incl delivery. They are basically competing with the florist they are suppose to be assisting.

As long as people keep laying it on the line, on FC, they are getting the message. Now of course they probably don't care, .............................but they are getting the message.

Helping to build the FC membership, encouraging active participation and the posting of all concerns related to any association with the
" partners " will eventually produce results.

INFO :
Someone recently said that FC is the most read site of it's kind anywhere in the world. I wonder why ?
 
I do not know where they get their price points!By the time you take out a delivery fee of $7.99 not much left $39.00 order? How do you justify these Price points .My customers cant come in to my store and buy arrangements for what they sell them for online incl delivery. They are basically competing with the florist they are suppose to be assisting.


You have either just taken your first steps to becoming sucessfull with your business or you already figured it out.

Welcome to flowerchat!!!
 
We laughed

Gemma, the lady who does the design work for us on Master Florist.com and I roared with laughter.

Unless it's a real last minute decision to do the deed (Vegas style maybe) our UK experience indicates Brides - and more importantly MOB's (God bless 'em) spend MONTHS choosing their bouquet/wedding flowers.

I know many florists would like to spend less time on 'consultation' but same day ... whoa!

On a more serious note we have a supermarket called Asda (part of Walmart) offering a wedding package and Marks & Spencer have got on the bandwagon as well. It's scary but I still think weddings, like funerals and other really special occasions are the preserve of florists for the top end of the market ... which after all is where REAL florists should be aiming.

In the UK we're seeing a slow but sure mind set change amongst consumers when it comes to supermarket purchases. Supermarkets are not going to go away (anymore than the wire services/OG's will) but there is a sea change over here that we are encouraging our florist readers to take advantage of.

I have to work out how to do this hyperlinking stuff in order to attach but in the meantime you can find some of them on my website www.masterflorist.com in my Editors bit. Otherwise Kevin at Manorville might be able to do it.
 
I think the real issue with this sort of thing is more sublime then the obvious "oh look they are trying to sell flowers to my customers". What these very popular on-line sites are really doing is destroying the value perception of local florists in the minds of consumers, which is far more insidious long-term then we may think.

A 20-something bride is whizzing around the net, and runs into this at PF or 1800, and immediately catalogs the price points in her lovely head. Then, when a RF quotes a price, she is like WHAT THE BEEP!?! and may, perhaps, still use the RF for the wedding, but thinks "sheesh, that RF really reamed me for my wedding flowers...I had to use her then but I'll be darned if I will ever use *them* again"...

Well, just another challenge to overcome, I guess.
 
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