And the Book get BIGGER
- Thread starter BBJ (Big Bad John)
- Start date
lori042499
Well-Known Member
- May 3, 2006
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Is that snuck into the directory itself???
Nicole if you're reading, how the heck are we supposed to know that one....I know I don't sit and read the directory every month. Should I be putting it in the bathroom for some light reading to make sure I don't miss these messages...silly us to think, tf is sneaky...lucky for me I don't have an ad...
Nicole if you're reading, how the heck are we supposed to know that one....I know I don't sit and read the directory every month. Should I be putting it in the bathroom for some light reading to make sure I don't miss these messages...silly us to think, tf is sneaky...lucky for me I don't have an ad...
lori042499
Well-Known Member
- May 3, 2006
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Still a valid point, when directed at FTD ... what measures were taken to notify members with current ad buys?
duanermb
New Member
That's just blatant! And how is it supposed to increase exposure anyway, when all 1.5 and 3" adds are being upgraded?
prestonway
Well-Known Member
That's easy.
Only the old geezers that can't see are still using the book.
They need the bigger ads to see the print...
Doug Munro
Well-Known Member
I have sent a letter out to all of our stores bringing this to their attention to ensure that they are aware that a decision was made by FTD on their behalf to arbitrarily increase their advertising spend.
I have to suspect that this was not very well thought out concept and hopefully will by followed by a reversal in this decision. Regardless of what the original thinking was, the fact it that it reeks of a cash grab and will probably be perceived as a deceptive marketing ploy on FTD's part by many members.
On a last note, most of the time I understand the challenges that FTD faces as a business, and while not always in agreement with the every choice they make I can certainly understand and appreciate the reasoning behind most of their decisions. After all, at the end of the day they do have a business to run. But this move has left me scratching my head, did someone wake up with the idea " lets really stir up the members". I am at a loss.
I have to suspect that this was not very well thought out concept and hopefully will by followed by a reversal in this decision. Regardless of what the original thinking was, the fact it that it reeks of a cash grab and will probably be perceived as a deceptive marketing ploy on FTD's part by many members.
On a last note, most of the time I understand the challenges that FTD faces as a business, and while not always in agreement with the every choice they make I can certainly understand and appreciate the reasoning behind most of their decisions. After all, at the end of the day they do have a business to run. But this move has left me scratching my head, did someone wake up with the idea " lets really stir up the members". I am at a loss.
Doug Munro
Well-Known Member
Hey, I take offense to that remark.... I think I may be one of those old geezers you refer to. Just let me find my reading glasses so I can check the birth date on my drivers licence
Frank, will you quit talking about us!..........I thought the old guys like you and me used computers and just upgraded the size of the monitor every now and then.
BOSS
FlowerChat Administrator
Standard method of operations...
you're right, they put this stuff out, when no one will even see it, KNOWING that they will get at least 3 months payments because the deadline to cancel has passed...
And Doug... they KNEW exactly what they were doing. They planned it this way, and they are planning on the "cash grab" as you call it, and they did think this out very carefully. they know the majority of members will not even know about it for at least a month when the next statement comes. They know there will be no changes until the next directory, and they know at least 50% of the membership will NEVER know about it.
BOSS<<< Closer to the exit every day!
prestonway
Well-Known Member
John, whoever designed that button on the left side of the mouse...that ZOOMS in and MAGNIFIES everything...is a genius!!!
Mikey the Flower Guy
It's a GREAT DAY to live, and love!
- Nov 10, 2002
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Frank...enough already!!...ain't it bad enough that our medicine cabinets have morphed into old people's med centre's??...ain't it bad enough that when something falls on the floor, it's there to stay for a while??....long way down, and longer way up!!....can YOU reach around YOUR OWN WAIST to put your belt ON??...have YOU gotten up off the can, and realized you ain't DONE YET??...geez....eh??
Ha Ha Ha!!!!! Post of the week! *she says as she searches for her bifocals*
Sending the message out during a holiday is disingenuous at best.
prestonway
Well-Known Member
Let me check out my two week pill dispenser, with everything separated into daily slots.
Yup, there's my Lipitor to keep my cholesterol down.
My low dose aspirin to keep my blood slippery through the clogged arteries.
My Altase which is a beta blocker to keep my blood pressure down.
My Vitamin D because the sun never shines in Victoria in the winter.
And finallly my Selenium because there's none left in the soil, and has been proven to combat prostrate cancer.
AND I'M NOT EVEN 50 YET!!!!!!!!!!!!!!!!!!!!
BOSS
FlowerChat Administrator
Dang Preston....
I take two Ibuprofen in the morning and I'm good to go... and I'm a bit past 50.
You must not have smoked and drank enuf when you were younger.
I take two Ibuprofen in the morning and I'm good to go... and I'm a bit past 50.
You must not have smoked and drank enuf when you were younger.
Lori, you about gave me a heart-attack!! lol I had just read through the ad and said "hmm, look what FTD is doing..." and then read your comment and said, "wait... that wasn't ours, was it?!?" and thought I was going crazy!
Glad that wasn't us! Because you know, with people working in Oklahoma and people working in LA, sometimes these things don't get passed along from one hand to the other (even if we thought we'd communicated it internally).
Breathing deeply to get my pulse back under control! haha
Flowerchatter03
Co-Owner and Floral Composer
This is a great idea! I can see how another business can use this to increase cash flow.
From now on, we will no longer be making 3 rose bud vases, only 6 or more. When customers call and ask why they were charged more $$ I'll let them know that they were "upgraded" and that "charges apply".....LOL
Absolutely ridiculous!
From now on, we will no longer be making 3 rose bud vases, only 6 or more. When customers call and ask why they were charged more $$ I'll let them know that they were "upgraded" and that "charges apply".....LOL
Absolutely ridiculous!