flowerchild55 Intro
- Thread starter flowerchild55
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Connie
New Member
Welcome to FC! Your shop is in a beautiful town-haven't been up there since one of the floral conventions (many many years ago) enjoy this site
Terri
Terri
NavyBrat
Well-Known Member
Thank you for the nice welcome!
Hi everyone...
Thanks to all of you for the warm welcome! Sorry for the disjointed format of my first post, the member introduction. I thought I was supposed to answer the questions briefly and didn't realize it would be printed just as I wrote it.
Anyway, I opened my shop about 10 months ago. A lifelong dream after many unhappy, unsatisfying years in the corporate world. I was lucky enough to rent a large space in a brand-new building--the location is great--it is still a struggle though. I have put more capital into this business than have ever dreamed possible in less than a year. I am a designer and I have just one other designer, who is excellent but she is leaving me in November so I have to replace her. We are busy and have great return business and very satisfied customers, just not enough of them yet. We need more corporate clients but I am too busy running the business to go out and solicit same. Also there are a lot of new shops that opened at the same time as us within a few blocks' radius, so the competition is very stiff. My biggest problems continute to be the high price of florals and the large amount of waste. In addition I spent waaaay too much on advertising early on to get my name out there, but now as our clientele builds I have been able to cut back on that significantly. I am sure I have made many "rookie mistakes", but I am happy with the work we do and now would just like to make a living "doing what I love".
So that's my story--thanks for listening. I am happy to be here and look forward to being a member of Flowerchat!
Hi everyone...
Thanks to all of you for the warm welcome! Sorry for the disjointed format of my first post, the member introduction. I thought I was supposed to answer the questions briefly and didn't realize it would be printed just as I wrote it.
Anyway, I opened my shop about 10 months ago. A lifelong dream after many unhappy, unsatisfying years in the corporate world. I was lucky enough to rent a large space in a brand-new building--the location is great--it is still a struggle though. I have put more capital into this business than have ever dreamed possible in less than a year. I am a designer and I have just one other designer, who is excellent but she is leaving me in November so I have to replace her. We are busy and have great return business and very satisfied customers, just not enough of them yet. We need more corporate clients but I am too busy running the business to go out and solicit same. Also there are a lot of new shops that opened at the same time as us within a few blocks' radius, so the competition is very stiff. My biggest problems continute to be the high price of florals and the large amount of waste. In addition I spent waaaay too much on advertising early on to get my name out there, but now as our clientele builds I have been able to cut back on that significantly. I am sure I have made many "rookie mistakes", but I am happy with the work we do and now would just like to make a living "doing what I love".
So that's my story--thanks for listening. I am happy to be here and look forward to being a member of Flowerchat!
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