FTD Increses Fees

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Bigted said:
I think it's pretty clear that they have too much business. Why else would you raise prices in this environment?
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Ted, Ted, Ted... it's because they know they can, and florists will simply pay up...they won't leave...they have no where to go.
 
Here's a great one - I put my notice in to FTD in October. So they "prohibited" me from sending any orders but I could still receive them ( goody for me ). I just recevied my Dec statement,charged me the low sending fee,doubled the reciprocity fee,uped the monthly fee to $149.99,on the web site crap-$50.00 past due notice service change- whatever that is-that's a new one on me.

I shoulld feel lucky - my FOL processing fee is only $2.95

WOW!! Thank God I'm outta there !!:thumbsup
 
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Bigted said:
I think it's pretty clear that they have too much business. Why else would you raise prices in this environment?
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Because they paid $800M for the company, have a load of debt and can't raise prices on consumers. They can't cut rebates or commissions so that leaves the filling florists as the 'go to' group.

Guess the delayed response fees don't generate enough $ anymore. ;)

Time for the contributing margin advocates to cut the contribution by another percent or so (on average).

Will a REJ also cost an FTD florist $1.75?

Members do realize the fee equates to almost 6% on a $30 total order (so the net dollars to you for flowers and delivery drop to 67%) and 3.5% on a $50 total order (so the net dollars drop to 69.5%)

For florists who see these fees as the 'last straw' and want to quit - FTD can back-date your per order fees but you'll have to give them about 4 months notice and continue paying membership & technology fees.

But what do I know...........
 
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Louis Taylor said:
Read the last page of your FTD Statement for December.
Effective January 1, 2009 charges for ROF (report of order) increases to $1.75 per order.
Mercury transmission fee increases to $1.75.
FTD Florist On Line increases to $3.75 per order.
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The fee for Mercury Transmission is listed at $1.50 . Still not good.
 
CHR said:
Time for the contributing margin advocates to cut the contribution by another percent or so (on average).

....
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If a shop can earn extra revenue participating in the wire service market, they should do it.... or not.

However, if the costs associated with WS business are so great that it surpasses the variable costs of participation then eliminate this business.

Flowers shops just need to make sure they are using the correct numbers.

It is that simple.

joe
 
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