Lite Beer

[Hal Conklin]

Just saw Lite Beer commercial for Valentines Day..What a homerun.
Pours a Lite in a cold mug and then says now all you need is flowers !!!
Nice to know a non-floral company sees the value.

 

[FloralFantasies]

that's great news. maybe we could do co-op advertizing!

 

[aileen_c]

I could see it now, the guy shows up with a bouquet of flowers and she's happy to receive them but they won't be home for another couple of hours...so he looks around, grabs a large pilsner glass and pours a beer in it. smiles all around!

 

[Tom Carlson]

The Power of Positive Ads

As I commented in the previous post by Bloomz about negative ad references:

SEE HOW GREAT a difference is generated in this positive reference, even if it were not flowers?

ANYONE FROM SAF LISTENING?

ROD SALINE, ARE YOU NOTICING?
Does SAF compliment those who run ads with a positive reference to flowers? As they strongly respond to the negative ads? (as they should)!

Tom Carlson

 

[Hal Conklin]

all independant retail florists

I task every independant retail florist to email miller beer with how positive this was and how nice some other coorporate company flys high with positive support for our industry

 

[Chezbloom]

:thumbsup I'll drink to that!

 

[Hal Conklin]

here you go

here is linkhttps://millercoors.com/feedback.aspx

 

[JCT]

Thanks Hal - sent my e-mail to them.