No country music for background

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Donna

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Jul 9, 2005
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Kilgore
www.greeneryflowersandgifts.com
State / Prov
TX
Just thought I would share why we are no longer playing a local country station as background.

One of my employees changed the station from the very soft music playing on the radio because she said she could work faster with faster music. I was all for that. So we changed to a country station.

That lasted until the funeral family came to select their casket spray and the radio conveniently began blaring (well it seemed like it anyway) PROP ME UP BESIDE THE JUKEBOX IF I DIE. Back to the slow stuff!!!

Donna
 
ROTFLMAO!!! Thank you for the goodnight laugh Donna... much appreciated!

I used to work in a place where the owner loved hard rock and it blasted on the radio day and night. I tried, without success to have it changed to something a little less abrasive for the customer (and me to be honest). One day, a particularly raunchy song came on just as a car load of little old church ladies entered the building... as there was no censorship of language on the station the air was pretty blue. They were offended (don't blame them) and they left after voicing their displeasure... the station was changed that very day.

The flowers and the decor are just part of the atmosphere we are trying to create... the choice of music plays a large role in the ambience.

V
 
ahhh, Country Music - the Special Olympics of the music world.

We play lovey type stuff usually from the Heart channel on XM, or smooth jazz if I am in control.
 
ahhh, Country Music - the Special Olympics of the music world.

Hahahhah - Hey I like country! I would never play it at my shop though. :)

We do play music that makes people want to be there. And I've noticed that my market likes to feel and look young (women+40) so when we play upbeat 80s.90s music, they seem to like it. GO DEPECHE MODE!



PS. Hey Bloomz... YEeeeeeeeeeeHHAAAaaaawwwwwww! Did you now I was a native Texan? And just because I am from there doesn't change my opinion about your boyfriend, Bush. lol
 
bloomz said:
We play lovey type stuff usually from the Heart channel on XM, or smooth jazz if I am in control.
Ditto!

Cable music without commercials
 
BOSS said:
Ditto!
Cable music without commercials

We're currently tuned to into a station in the Brimley, MI area that plays light stuff from the 60s and 70s. We use to have it on Easy Rock but we noticed that they played the same songs at the same time on different days. Way too repetitive. We're currently entertaining the idea of either satellite radio or a stereo that will play discs of music in mp3 format. I prefer the satellite radio idea - preferably something in light jazz. I've always felt that the radio here isn't for us (the staff) but to lend to the ambiance of the shop.

Audra
 
In our customer area, we play cd's nonstop of Eva Cassity, Norah Jones, George Winston, couple of other cool instrumentals ... oh yeah, the soundtrack to "Practical Magic" (coolest mix of funky mellow & fun music - the old ladies love the coconut song!{wait a minute, let me this straight, you put the lime in the co-co-nut...}) I try to not have the radio on, too many commercials (holiday times for other florists especially).
In our separate work area, we have 80's 90's radio station.
I agree that the music is for customer atmosphere, not our enjoyment. Although someone may get sick of hearing the cd overandoverandoverandover, the customer may hear only one song. I've had people call me after they left listening to Eva Cassidy, to find out who she is so they could buy the cd. (Haunting melodic blues type voice... really lovely, Songbird is the cd). Pretty cool way to make an impression.
tracy
 
shop music

Bloomz.....you absolutely made my day with your remark. Thanks

Being somewhat of a musician myself, I have always been very cognizant of background music in retail shops. I did a very extensive study on how types of music affect buyers and what type of store need certain types of music to get their sales up.

When I had my own shop in Missouri, I had psycologically programed music to enhance sales and to enduce productivity. When I moved to Texas, the employees told me in no uncertain terms that if they couldn't play country or hard metal rock, they would just quit. I wish I had Bloomz comeback at that time. It would have been perfect.

Carol Bice
 
Programed music?

Carol what type of programed music did you use in your shop?. We have a great classical station that is on at the shop, at home and in the van and car. Many customers have remarked- oh what a wonderful station, what is it?
It does seeem to be a claming force on certain hectic days.
 
Programmed music

I bought into one of the Musak services several years ago. But, I have not been able to find the same service in Texas. Basically, it was instrumental. If people hear words, they get distracted from buying or producing. Each hour of the day does different things to people. For instance, right after lunch, we all seem to have a low period from eating and need a little push. Classical, happy, spirited music does seem to be good then. Just imagine a beautiful Strauss Waltz and employees and customers lilting around the room.

Also, you don't want the music too soothing.....it does make some people lethargic. Anything from showtunes, pop, and classical can work. Many people seem to think it is classical music that puts you to sleep. It couldn't be farther from the truth. The classics have such an interesing note pattern and are usually upbeat (as compared to a lot of really calming music) that makes your brain work harder. You get so involved in the unique sequences that you find yourself thinking more.

Cathy Rulloda could probably explain this in a way you could understand it because her background is in composing music, etc. The bottom line is.....great music might just make you and your customers smarter.

In lieu of finding the same service in Texas, I usually play the local classical station. The music always is happy, etc. Look at people's faces when they listen to different types of music. Happy faced people buy more product than the ones who are listening to songs about their lost loves.

My personal favorite that was playing one time when waiting on a customer is "{Drop Kick Me, Jesus, At The Goal Posts Of Life". That's when the employees were telling us how to run the place. I think they were getting ready to play "I took a left turn at the Aorta of Your Heart"
Carol Bice
 
go online to galaxie music , operated by the CBC, has 40- some odd channels non commercial , and you can pick and choose, me only early rock and some 70's stuff, can't go any of what passed for rock in the 80-90's , stuck in the 60's and so happy to be there:musical:
 
After 4 years, I am changing our music. Nat King Cole, Bossa Nova and Enya was the gist of what we listened to. I thought, my target market knows this music because of their age and they would appreciate that.

Now my way of thinking is this: My customers don't want to feel their age. I am playing more up beat modern music. AND NO, it’s not Rap, R&B, Urban or top 40. *pukes* It's really fun music. I've found that my employees work faster and smile more. I've found that my florist is unlike most florists and people come there because of the experience and flavor. They step into a unique florist, not a traditional old florist. (no offense intended here at all)

The further I can divide myself from the grocery store and traditional florists, the safer I become. Be progressive! The florist of the future will offer an experience. :)
 
I have to say that we play whatever we want (usually country) because we are the ones stuck in that shop all @@@@ day and we want to have a good time. Sometimes, you will also hear conservative talk radio. I know that this will not sit well with many on this board, but we have the volume set low. See, you can't hear it now.

Oh !@#$! Midnight! I need to sleep.
 
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