Every entrepreneur I know wants to make more money.
But surviving in business is not only about HOW much money you make, but WHEN you make it and WHEN you spend it. In other words, "cash flow."
If you can't control your cash flow, you can't control your company.
http://www.usatoday.com/money/smallbusiness/columnist/abrams/2007-07-19-cash-flow_N.htm
.