It was nice to receive these postacard and had a chance to send it to alot of customers and many used it to call me, but none ordered the monet vase because of the card.
I think Teleflora should put the feature item in the front and the other holiday choices in the back instead of a generic arr from the book.
Also they should put a caption of the date of the holiday and something to the effect " For best selection call your teleflora Florist Today to place your order."
I always said use the postcard to your advantage and maybe another special will get the customer in your shop than ordering cut flowers or a planter.
Then all we need to do after is to stick our labels and send them off....
Now to me that is marketing...
Any otherviews on the subject?
Luc
I think Teleflora should put the feature item in the front and the other holiday choices in the back instead of a generic arr from the book.
Also they should put a caption of the date of the holiday and something to the effect " For best selection call your teleflora Florist Today to place your order."
I always said use the postcard to your advantage and maybe another special will get the customer in your shop than ordering cut flowers or a planter.
Then all we need to do after is to stick our labels and send them off....
Now to me that is marketing...
Any otherviews on the subject?
Luc
