My experience
I'm in the same boat. We have two services and a POS with one of them, which we just got. Have been considering dropping one of them. Just doesn't seem like it's worth all the fees!!
Could anyone share with me if you have dropped one or two and how it has affected your shop? What did you do to gain more local business to offset the loss of those add'l orders?
Sorry for all the questions... I'm totally a greenhorn!! :help:
I am not sur ehow much populations or other florist in your town so I will give you my experience and you go from there.
Population: around 13,000
Florist 2, I am the biggest with 1100 sp feet the other about 1/2
WIth my POS System, I sent a letter with an explanatin that I was leaving FTD and if they choose to work with me, they had to go TF or I could go direct with them.
When I decided to leave FTD I send my resignation before the due date of directory cancellation. I did it over the merc at that time.
I stopped sending FTD and for the last month only receive orders to balance what I was going to owe them.
You have to wait another 3 months after the directory last month that you are in before they settle everything with you.
Since this happen 3 years ago....THe other florist is filling all those order gatherer orders, undervalue orders etc. even if I tried to educate her, she still does it thinking she is making money.
SHe is now with both wire service and I only have one which is TF.
I found that I am making more $$$$$$$$ with less payments to the wire service. I find that most people are coming to me directly through my own Web site, or they are phoning directly to me. I have gained many new customers this way. I also send more outgoing than receiving orders.
I always have to send a check in.
At holiday time when she is busy filling those wire services orders, I get the rest at 100%. The one she can't fill because she is swamped. THis happens at Mother's Day and Christmas. How I know this? Customer tell me stories about her taking orders at Mother's Day run out of flowers and wait to fill the orders when she has them. THis past mothers Day I was very busy on the MOnday and Tues after Mothers Day, because she did not have flowers and her orders would not come in uintil tues afternoon.
So yes there is a benifit of loosing one wire service. THe choice has to be the one you feel comforatble to be with for a while until your POS system is paid off.
Add your monthly wire service payments a month x12 and those are good saving to you.
Up to you to decide...
Best of luck
Luc