Two Articles with Excellent Advice

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theRKF

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Oct 31, 2002
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When Should You Outsource Your Pay-Per-Click Campaigns?
http://searchengineland.com/080116-150211.php
There are several good indicators, but I think the biggest is: "Where is your time better spent?"


Why The SEO Industry Needs Small Business
http://searchengineland.com/080117-073726.php
This reinforces our direction at RKF to educate customers instead of just handling the SEO for them. Small businesses can't spend $10k / month on a corporate SEO contract - and they don't need to! SEO for small business will become more and more of a consulting / training role, with the SEO staying current in SEO best practices and relaying that information as it applies to the client, as well as assisting the client in establishing procedures that benefit their online presence.
 
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Ok, I'll officially handoff SEL to you - you have first shot at posting their articles here :)

Ryan
 
Since you're our real deal SEO/SEM you are da' man for the job.

I'm a bit busy with my day job considering we're down more than 200 payroll hours since January 1 but still up in sales over last year. :boggles:

I wish there was an easy way to add a gadget to the forum that just shows articles we've bookmarked. Right now, my shared items from Google Reader are in my signature....
 
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