We are UK based & set to launch in the US

[simonws]

Can anyone advise which would be the best publications for us to launch our florist2florist software later this year?

Any advise would be much appreciated ie most widely read publication, contact numbers, web addresses etc


Regards

simonws

 

[CHR]

Welcome, simonws.

I'm guessing you followed the link back to FlowerChat from my post about your F2F company. As you can see from the ensuing discussion, there are also companies here in the US offering alternatives to the traditional relay organizations like FTD, Teleflora, Interflora, and Flowergram. None have yet to reach a level of market share to significantly impact the industry but that doesn't mean it can't happen.

As far as independent trade publications, the two most widely read in the US are Florists' Review and Floral Management (published by the Society of American Florists.) Not sure about Canada so perhaps someone will chime in.

HTH