I am here, Kevin....Reading, learning, teaching, posting, helping, but trying like heck to keep my head above water....
Some moths the rent is hard to pay some moths it is the electric, others it is the insurance, but evry month I am scraping up enough to pay them and keep just above water.....I am still seeing new customers and am feeling the regulars loosening up on spending, but still crawling out of the hole dug the last 10 months is going to prove difficult....
I am working very hard within my community, donating and letting people see me on the forefront, which leaves little time to post here, but I do pop on several times a day to keep abreast of what is going on...There are many here that are doing good work getting the word out about flowers and the importance of them to us as our livelyhood(thanks, carol, ivygreen, cheryl, clay, lisa, etc) and to the people that would be our customers....there are many here that are promoting to buy local and using the social networks to spread the word to the 20-40 year olds....I am one of those, and many, many others are as well...Maine, as a state is going big time with promoting of the locals, kudos to them....Massachusetts has a very small but hopefully growing number of florists trying to follow Maine's lead and get more florists concerned, excited and motivated to take cahrge of their industry and help themselves instead of sit by and wait for demise....
All of this does cut into FC time but at least it is all very necessary work on the front lines to really save the florists....The WS are working very hard to get all the orders for us, and that is very noble of them, but we must work even harder to keep the customers from being lured away from us and to them....In their process of trying to keep and steal away consumers from each other as big companies, if we sit idle, they WILL, in fact, steal even more of our valuable customers away from us just to hand them back at a huge discount...We cannot, as an industry, survive much more of our customers being lured away from us and given back to us with the fat taken off the top....we need that fat just to survive the lean times......
All florists, even if you are stuck in your shop and are small should be promoting local shopping at the very least, it helps you and your fellow main street vendors. This is the simplest form of being proactive and if you are not the self promoting type it is easier because it isn't all about you, it's about community and home....If we all help our home communities it will strengthen our country as a whole by ripple effect....Please do not sit by and wait for your friends and neighbors to buy from you, give them a reason to, tell them why you need them, ask for their business this holiday season, they don't want to see you close, but if you don't tell them that you need them to buy, they may not think about you...
Ok, off soapbox, have said enough for one day, hope it resonates with some if not all.....Thanks for listening.