Doesn't it seem a little strange...
that we were having THESE VERY SAME discussion threads about FTD, maybe a year and a half ago??
It has become VERY apparent to me, that NEITHER of the "big 2" have a real florist owner, in their sights, when developing and operating these ridiculous counter productive programs, while, all the while, alienating the VERY PEOPLE, that put these people on the map!!
It has ALSO become VERY APPARENT, that NEITHER Teleflora, nor, FTD, are the least bit interested in helping YOU grow YOUR business, and that BOTH these entities, are out to KILL each other, with OUR membership money, and OUR escalating fees, OUR skillset, and OUR "just in time" capacity, I really think that it is time for us to start saying "goodbye" to both!
They don't seem to need us, and frankly, there are wayyy too many other options available to us REAL FLORISTS, that we should really need them.
IF you think outside the box, and IF you are in this biz to make it for YOU, and IF, you're up to speed on what's TRULY going on around you...ask yourself...WHY AM I FILLING ORDERS at 73% LESS expenses??..a true way of destroying your hard earned business!!!
Mike