Sending Flowers

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Just nasty any way you look at it. But some height on it and maybe but just maybe! I was taught height made it look like more money and have the customer pay for space. I guess short is "in".
 
Yes they both came from the same shop. In the middle of no where in Bryan Oh.

I use to use Roxannes but I think they are gone now. They did relocate to another city. They use to do awesome arrangements for mom and sister.

I'm not really concerened about the amount of flowers. Its the design and colors that has me concerend.
 
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Perhaps what Teleflora needs to do is come up with a grading system so that we as members can communicate with each other about potential shops that just shouldn't be filling.

Picture proof. The filler florist should email a picture of the actual arrangement they delivered. This will solve a large chunk of problems.

How can we do?

Create economic incentives for filling florists to start offering picture proof.

1) FTD/TF should offer a discount of monthly fee for the florists who offer picture proof. Basically a kind of tax rebate.

2) FTD/TF should publicize the names of florists who offer picture proof. Big senders would prefer these florists to send their orders to.

3) Sending florists should pay a certain dollar amount if they request a picture proof. This money goes to the filling florist.

If done right, it would create a feed-back QC system that would strongly discourage, if not entirely eliminate, rampant order skimming on both ends.
 
That was poor design, poor color theory, poor mechanics, and certainly not worth $50
 
What do you get for $50 + $8.99 for delivery?

Sent three days ago before delivery and requested designers choice.

Let me know what you guys think.

Your customer got ripped off.....

Well, you did ask what I thought!

Value - questionable.

Design - just poor.

The customer AND you got ripped off. This is a clear case where "value" MAY have been there, but due to the poor design, the perceived value was far below $58.99. (yes, 58.99 as that is the amount the CONsumer thinks it should be worth...they don't consider delivery charges...)

- H.
 
What do you get for $50 + $8.99 for delivery?

Sent three days ago before delivery and requested designers choice.

Let me know what you guys think.

Well it's a given the arrangement looks like a piece of crap.

I'd think twice about sending an order "designers choice" these days. Do we really know if a "designer" will actually make it or a hobbyist or bucket washer? Not that it would make a difference, but it seems your odds may be better playing the cookie cutter game for wire outs (I know some of you are cringing). Or perhaps refer the florist to a design on your website. It doesn't have to be exact, but at least it will give them some guidelines and not to mention a point of reference for you to dispute.
 
Well it's a given the arrangement looks like a piece of crap.

I'd think twice about sending an order "designers choice" these days. Do we really know if a "designer" will actually make it or a hobbyist or bucket washer? Not that it would make a difference, but it seems your odds may be better playing the cookie cutter game for wire outs (I know some of you are cringing). Or perhaps refer the florist to a design on your website. It doesn't have to be exact, but at least it will give them some guidelines and not to mention a point of reference for you to dispute.


Sad, but I think you might be right...

I usually aska few questions when sending out...you can usually get an idea for how the shop handles their orders by the person on the phone, if they don't have the foggiest idea what they have in stock, chances are no one has the foggiest idea what they are doing...

At least, when you send something in the book, when it doesn't look like the bok you can complain and have a leg to stand on...sorry to say when you don't specify and you leave it up to the designer, you may be getting something that designer thinks is way pretty, and you not so much...and most flower shops will not replace because you just didn't like the design...I would here as my garauntee says if not happy with anything in the first 24hrs, we will replace, that is size, style, colors anything...but most florists are not me...
 
Value - questionable.

Design - just poor.

The customer AND you got ripped off. This is a clear case where "value" MAY have been there, but due to the poor design, the perceived value was far below $58.99. (yes, 58.99 as that is the amount the CONsumer thinks it should be worth...they don't consider delivery charges...)

- H.

It's actually even a bigger rip off from the customer's standpoint because they consider the total price they paid including sales tax and any wire fee. So the out-the-door price may be anywhere from $70 to $80. Bottom line -the customer paid $70 to $80 for this arrangement that looks like doodoo. They'd have to be crazy to even think about sending flowers next time if this is what they got for the money.
 
Many,many years ago we did not have to worry about sending out a "designers choice" order. Our industry is not what it use to be. The art of being a florist, the pride of ownership and the goal of being the best is not no longer important to many of our colleagues. The WS's were on our side and backed the florist. If you didn't do a good job (yes,they actually checked) you would be reprimanded, even dismissed.
If you can do a cookie cutter arr., sell bouquets in a supermarket or even sell flowers on the corner, you can call yourself a florist.
The arr. in the picture is not only undervalued & not designed, but an embarrassment to our entire industry.
 
To Which Value?

Looks like to me that they may have filled to the 80% value of the $50....Not including the delivery charge. I keyed in on my Retail pricing worksheet...Retail value was just over $41. Not to mention the "design" aspect of it....if you can call it that. According to the worksheet, looks like a 75.6% Margin....Wish I could make that margin....don't understand why florist do this. Just a shame.......btw...we sometimes pay a lot for flowers..our wholesalers are high.

PS

The $41 includes 20% LABOR
 
Again i have to stress that I'm not that worried about the amount of product that we are looking at.

Its really about the design. Some of the flower colors are just not working together and I just don't understand if I give them three days to create this arrangement and deliver two arrangements too two people that are minutes apart it just dosen't make any sense.

I figure delivery on Wedensday would give them plenty of time to get fresh new product and give them a way to create two beautifull arrangements. They had a great opportunity to impress these two people and perhaps get them to order flowers from them.

Oh well I guess its better to just wait for the orders and send whatever is laying around.

I wish randy could send something out to my mom and sister!!
 
That's NOT even to value in the expensive shop I work for!!
I think 10 bucks is missing somewhere!!

AND man is it u-g-l-y!!

Just yet ANOTHER case of floral designers with a "good enough" attitude... OR no one clued them in that they cannot design very well.
 
This is an example of someone who doesn't seem to understand the elements of design. The height is wrong for this vase. This is a bugaboo with me.
Improper use of line, mass, and filler flowers. I hate to see an elegant line flower chopped off!

In this shop 55.00 gets large cylinder vase. Tall arrang. of roses, fugis, bells,
daisys, caspia, alstro, liatris, soli, a bit of tree and LL or Lemon and my favorite
Cat. Palm. (only palm we use).

Colors are boring. Ok for a funeral, but would have made it more girly myself.
 
Ok, This is a PRIME example of one of the reasons that AIFD has developed the CFD designation. It give you, the owner a credential you can ask of your employees to pursue.......secondly.....it gives the customer a reassurance that the designer has the necessary skill.

CFD - CERTIFIED FLORAL DESIGNER.


I have some information sent to me from Headquarters as well as the info on the AIFD site.....I'll post in the next few days.

 
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