More important - How many blooms on the stem? How large are the blooms? If that is a truly premium stem with at least 15 to 20 blooms, stem at least 1/2 inch thick, and top quality large blooms........then I can see 35 dollars......because you can divide that stem up and get good mileage out of it. 
				
			 
				
		 
			 
 
		 
 
		 
 
		 
 
		 
 
		 
 
		 
 
		 
 
		 
 
		 
 
		