But Dior you do it so eloquently !! Sometimes the obvious escapes people. It's always better to be the sender then the filler. If further explanation needs to be done you might want to step away from the W/S and breathe some fresh air.
For the week of Mother's Day how many incoming wire orders did you receive?
Not going to bite...but....
Do you really want to to publish (again) the breakdown of a $50.00 order showing that the sender makes AS MUCH than the filler gets paid?
I mean, what's 20% of $50 + 14.95 + $8 Rebate, compared to $35 received by the filler? Answer= $32.95 (sender)
And remember the filler has to take their delivery out of the $35.00...
Yup...seems fair to me.....NOT.
Don;t ask me to explain how they do it, but over the Mother's day holiday, I freelanced at a shop that goes after incoming orders.....They are all three WS.....and they get a huge share of orders.
I think I mentioned this in another thread.......or in a previous posting in this thread perhaps......this shop probably had well over two hundred orders EASY....... and of those.....less than 10 were non-specific wire service branded/special arrangements (designer's choice ).
Smehow or other they are a hugely profitable shop........off of incoming orders. I shoud mention that they do follow the given recipe to full published amount of flowers and foliage.
Perhaps many other factors make them more profitable than other shops too. Does the shop own their property free and clear, or do they have a hefty rent or mortgage, for starters. Do they grow their own flowers or have a connection to a wholesaler? The reasons why can go on and on...Volume, my friend, volume....
The flower business runs on volume...
all costs go down the more volume you have...your delivery costs go down, your cogs go down and if you have the right designers your labor costs go down.....
Perhaps many other factors make them more profitable than other shops too. Does the shop own their property free and clear, or do they have a hefty rent or mortgage, for starters. Do they grow their own flowers or have a connection to a wholesaler? The reasons why can go on and on...
What percentage is that of total orders filled? I mean, did you have to turn away any local customers?by the 6th of may....we already had 540 ftd orders for delivery on or before mothers day.
What percentage is that of total orders filled? I mean, did you have to turn away any local customers?
Thanks... your number of incomings seems like a LOT to me... I did forget you're in FL... more mom's down that way I think...
Excptnl-try to find a way to keep that merc on---the more the better.(It's not that hard)
terri