You WILL CONTINUE....
to dislike Teleflora, more and more as time WILL SHOW, that TF, and TF.CON has fallen way behind, and has NO HOPE of re-establishing ANY market dominance without being "smoochy" with it's fill florists.
Here's the warning.....don't "snuggle" up to TF, as a TF "fillling" florist, you are BEING USED (oh where, oh WHERE have we witnessed THIS before??)
The TF FULLY DIRECT SHIP commerce site is about to "remove" from your marketplace, that which FTD did to you, and in retaliation, you "quit" FTD to show your appreciation for the changing market.
I CAN tell you that as with ANY major market entry, that with TF being SOOO far behind in online commerce, that YOU, the TF florists, are about to become the "platform" on which that company attempts to make inroads....
They've now made TWO HUGE errors in judgement...and the THIRD, will be when YOU, the paying MEMBERS of TF, suddenly REALIZE, that what FTD does, TF WILL DO!!
My personal opionion, is that TF is too late...almost EVERY marketer of our products has zoomed right past them, and as TF members get MORE agitated, and MORE aware of what TF is up to, TF will JUST TURN to direct ship, will NOT listen to it's members, and will NOT adapt an open platform policy allowing ALL to participate...
Some pretty poor planning has gone into this business model!