I just don't get it

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Let me say this about Johnnyreb. I have known him for a long time....both in reputation and in person. He is an asute, sharp businessman.

I feel the same way - the 20 percent is discounted to the sending florist AS A COURTESY, a THANK YOU, for choosing MY SHOP to meet and exceed YOUR customer's need.

YOUR customer's/clients should be as PRECIOUS to you as PURE GOLD. THEY are the reason you are IN BUSINESS. Without their money....YOU WOULD NOT BE IN BUSINESS. WHY would you choose anyone except THE BEST Florist YOU KNEW OF to fill that order FOR YOUR PRECIOUS GOLDEN CUSTOMER.
 
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RWK said:
Let me say this about Johnnyreb. I have known him for a long time....both in reputation and in person. He is an asute, sharp businessman.

I feel the same way - the 20 percent is discounted to the sending florist AS A COURTESY, a THANK YOU, for choosing MY SHOP to meet and exceed YOUR customer's need.

YOUR customer's/clients should be as PRECIOUS to you as PURE GOLD. THEY are the reason you are IN BUSINESS. Without their money....YOU WOULD NOT BE IN BUSINESS. WHY would you choose anyone except THE BEST Florist YOU KNEW OF to fill that order FOR YOUR PRECIOUS GOLDEN CUSTOMER.
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Rick, this makes absolutely no sense to me.

The sending florist's customer doesn't know the filling florist.

Therefore, if you want to give your customer the best possible service, then you better pass along 100 pct of the money to filling florist to ensure and insure that your golden customer receives the best possible service and product.
 
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ivygreen said:
He turned down a $100 order in the dog days of summer, without hesitation. He was rude to a customer/peer without cause.

Seems he has already taken up enough of our time. :dunno:
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btw: rude florists aren't exclusive to F2F orders.

I had the same thing happen to me with a florist in Rutherford NJ a couple weeks AND I used TF Dove to send the order.

I called this character just to make a minor change on the card and he snapped back "PUT IT ON DOVE!"
 
terri said:
We don't use CC to call out orders, but if you are a big outgoing shop with little OTC & incoming, how do you make a living?
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It's quite simple really....

On every outgoing order you get 20% of the order value, then you get your service charge that may be upwards of $14.95, and on top of that a rebate from your wire service of perhaps $8.00/order depending on volume...

So, the guy sending many orders might make up to $32.95 on every $50.00 order plus "perks" like trips to CanCun....

Good gig if you can get it.
 
Joe Mioux said:
Rick, this makes absolutely no sense to me.

The sending florist's customer doesn't know the filling florist.

Therefore, if you want to give your customer the best possible service, then you better pass along 100 pct of the money to filling florist to ensure and insure that your golden customer receives the best possible service and product.
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Joe, you're right. And Rick to expand on Joe's post, how is keeping 20% helping your customer? The only one it benefits is the sending florist, it doesn't benefit the customer, the recipient nor the filling florist.
 
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terri said:
Joe,I meant if you use a CC & are not asking for a commission,you're only getting a service charge.
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I think you meant Mark. ;)

two options: tell your customer to call a filling florist or charge a nominal service charge for sending an order on your customer's behalf.

joe

btw: what is "OTC"?
 
Sure it does Joe..

Several weeks ago my Grandmothers sister, Aunt Francis, died.

My Grandma is pickier than me. And crankier. And she has another sister who lives here in Durango, that's Aunt Margaret. They both called me to send flowers to CA.
My Grandma lives in New Mexico.

Anyhoo, the funeral was in Norwalk CA. (I think) anyway, I called the shops in Norwalk and was kinda shocked by their...well lets just say I wasn't impressed.
So I did a google search hoping to see a shop I recognized. The first one that came up was Avantegardens. Shannon's lucky day!

So I called even though they are in Anaheim, asked the girl who answered the phone if they would fill a direct order going to Norwalk, she said yes, and had someone else take my order. BTW, I didn't play the FC card either. Anyhoo, the person who took my order was Cathy, she offered the 20% discount! yay!

I KNEW the flowers would be perfect. In fact I told my Grandma, "don't worry the flowers will be perfect. The people who are making them are way better than me!"
My Grandma is the type of person who will find the teeniest tiniest thing wrong and complain about it. No complaints from Grandma this time! Cause I knew the flower shop that was handling it was the best shop I could find in the area, that would deliver to where the funeral was.

So I get what Ricky is saying.
There are only certain shops I use in Albuquerque, only certain ones We use in Denver, same with Oklahoma City, Tulsa, Phoenix, etc. The places we send to the most.

And the sending shop did the work of taking the order for the receiving shop. some people take a long time to figure out what they want.
 
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So, shannon, do you feel all warm and fuzzy inside because you took money from your dear sweet little old grandmother. ;)

just kidding

my point still stands. There are no rules that says the receiving shop will skim your order and you have little recourse as a sending shop to file a complaint if a problem arises.

and, by virtue of WS free shops not being listed in any directory, whenever they send an order out, charge a Outgoing service fee and collects a 20 pct commission they are causing an act of Order Gathering.... a crime punishable by scorn from other florists.

joe
 
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Joe - I'll try to expound on what I posted. I might have phrased it wrongly.

In essence....You are right in that there is no real concrete guarantee that a florist will be the best choice for your customer's order. However, through our involvments with local, state, and national associations, AIFD, SAF, visiting other shops while on vacations, etc., we formulate a network of what we hope are reputable shops to deal with.

A former manager and I constantly disagreed about this concept. Even before I became AIFD.....If I knew there was an AIFD member at a shop in the town I was calling ( most times it was listed in the WS directories in the shop write-ups ), I would call that shop........because I was familiar enough with AIFD and what it represented that I could feel reasonably assured that they would do a good job for my customer. - She on the other hand would pick the first shop listed and call. Her reasoning " Their a florist, they oughta do a decent job "

The main point though is this - serving the customer and exceeding their needs was (and still is ) of utmost importance to me. That customer is the one who wrote my paycheck. That customer made it possible for me to buy my house, to buy my car, to put food on my table.....and I wanted to make as sure as I could that my customer's needs were met.
 
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Joe Mioux said:
So, shannon, do you feel all warm and fuzzy inside because you took money from your dear sweet little old grandmother. ;)

just kidding

my point still stands. There are no rules that says the receiving shop will skim your order and you have little recourse as a sending shop to file a complaint if a problem arises.

and, by virtue of WS free shops not being listed in any directory, whenever they send an order out, charge a Outgoing service fee and collects a 20 pct commission they are causing an act of Order Gathering.... a crime punishable by scorn from other florists.

joe
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Hey! Grandma has been one of my customers for years!!

She thinks I'm a freakin' floral genius. :)

I have NO problem taking money for services rendered! ;)


Joe-
YOU make me feel all warm and fuzzy! ;)
 
Joe Mioux said:
btw: rude florists aren't exclusive to F2F orders.

I had the same thing happen to me with a florist in Rutherford NJ a couple weeks AND I used TF Dove to send the order.

I called this character just to make a minor change on the card and he snapped back "PUT IT ON DOVE!"
Click to expand...


I know. A few weeks ago, I tangled with a CA florist over a w/s order that they had a non delivery claim on. After proving that the order had been delivered to a nursing home nearby,( the nurse verified that it was in her room) I called the shop back. The owner was beyond rude, and after asking repeatedly if I had the receiver sign (which we didn't and don't do at nursing homes) he cut my explanation short, hung up on me, and sent a cancel on the order. We worked it out with the W/S in my favor.

It got a whole lot uglier than that, ended up with some bad web reviews, and a mean, snotty note sent to via email, claiming the reviews. We let the W/S know, and then I emailed him back, and let him know that two could play the review game, and so could all my friends. I asked him to consider his own rep and gave him 24 hours in which to do so. I also let him know that the repeated calls by him and the W/S to the nursing home over the order had upset the lady in question and we had already sent out a new courtesy bouquet for her, while he was throwing stones.

I got pd, the reviews disappeared, and the nursing home recommends our shop. :) It's all good.
 
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Money makes it happen. Beyond AIFD, beyond courtesy, beyond calling or using the machines, ....money makes it happen the most.JMHO
 
shannonlovesflowers said:
Hey! Grandma has been one of my customers for years!!

She thinks I'm a freakin' floral genius. :)

I have NO problem taking money for services rendered! ;)


Joe-
YOU make me feel all warm and fuzzy! ;)
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you skunked your poor little 'ol grandma out of her measly social security stipend, don't you feel the least bit guilty? :confused:

and thanks

joe
 
RWK said:
we formulate a network of what we hope are reputable shops to deal with.

A former manager and I constantly disagreed about this concept. Even before I became AIFD.....If I knew there was an AIFD member at a shop in the town I was calling ( most times it was listed in the WS directories in the shop write-ups ), I would call that shop........because I was familiar enough with AIFD and what it represented that I could feel reasonably assured that they would do a good job for my customer. - She on the other hand would pick the first shop listed and call. Her reasoning " Their a florist, they oughta do a decent job "
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Rickie - I hate to burst yer bubble, but I send a few orders and AIFD is not in my criteria of whether a shop will do a good job for us or not. I don't believe that is any guarantee of making my customer happy and representing them well.

Unless I specifically want an *Artsie* arrangement - which is so seldom it virtually never happens.

Most/virtually all of our orders are for well crafted pretty vases of long lasting flowers - just what the doctor orders.
 
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