SAF should have come out with a statement warning florists of the perils of filling junk orders.
Why is it SAF's responsibility to tell a florist that they aren't making money on orders they receive through these systems?
Why is it the RIGHT of the florists to fill these orders for a profit? It isn't. It's a choice to be part of the network or not to be.
Why are we so mad at these guys all the time?
To get the attention of the industry, since they "think" we won't rock their boat.
"The Industry" What industry?
Most people seem to disagree with me on this, but I will continue to maintain my stance that what 1800TFTD do has no bearing on the success of our business, and never will.
Somewhere in this thread or another one, I read "the wire services are killing the local florists"
If you believe it's the wire services that are killing local florists, it's time for a wake up call.
I think everyone here needs to go read the article again and see the parts about helping florists lobby for anti-deception laws in 26 states, and the part where they cannot do anything about restricting trade, even in a system that puts the profit in an order gatherers hand.
Coming later today to a FaceBook page near you: The Anatomy of a Wire Order. We'll break down every little detail and charge, and show how the OG and wire services make more on a $50.00 order than the filling florist does.
This stuff is already all over the internet. Know what? Consumers really don't care about our issues. They do care that the $50 rose order from the OG was still a much better value than the $95 roses from the local florist's website.
As a big wire service free florist, I welcome the boycott. If the consumers happen to hear about it, we can say we have never been part of any of those networks, and weren't involved in any of it, but somehow our business continues to grow through the recession.
If I seem irritated with all this, I am. SAF continues to support the initiatives I believe are important and meaningful, like lobbying against the deceptive advertisers and providing lots of useful business tools for florists. He is saying, without saying it what I tried to get across earlier that the power lies with putting our best effort into making THEIR system work for us. Complaining is not going to help anyone, but solid efforts, investment and follow through will help us all. Blow those guys out of the search engines. Support change and work with those who have the power to create change. There are more than enough tools available RIGHT NOW to get the job done, and it has nothing to do with the gorillas.